Atlanta Metropolitan State College

Administration

The Office of Media Relations is responsible for developing and im plementing broad-based communication plans that encompass media relations, issues management, crisis communications, marketing, publications, special events, and other relevant media-related functions.

Protocols and Procedures

  1. Advertising Media Relations staff is responsible for all media initiatives and purchases that promote and advance Atlanta Metropolitan State College (AMSC). These include: 1) advertisements in periodicals; 2) newspapers; 3) high school publications (yearbooks, newspapers, etc.); 4) souvenir programs; 5) business guides and directories; 6) billboards and other public postings; and, 7) radio and television ads. Factors taken into consideration when evaluating media purchases solicited by vendors include target audience demographics, circulation, reproduction quality, etc.
  2. Marquee Atlanta Metropolitan State College (main campus) has two message marquees. Messages are generally posted each Monday morning. Employees and students may submit requests to have messages posted on the marquee via e-mail. Written requests should be sent to the Office of the President c/o the Director of Media Relations at least two weeks prior to the desired posting date. Requests should include the name and phone number of a contact person; student organization requests should also include the approval of the adviser and Student Affairs. Submission does not guarantee that a message will be posted. Message requests will be evaluated according to the date received, universal appeal and impact, timeliness, and validity.
  3. Media Relations In order to provide clear, concise communications, all media inquiries should be channeled through the Office of Media Relations in Institutional Advancement.
  4. Publicity The Office of Media Relations will serve as a vehicle to publicize special events, awards, newsworthy stories, etc. if the information to be transmitted is relevant to the well-being of Atlanta Metropolitan State College. Anyone interested in having an event publicized must submit material in a timely manner and must provide pertinent and substantive information.
  5. External Publications/Printing For the purpose of continuity and quality assurance, external publications produced by a college employee or unit must be approved through the Publications Committee which is facilitated through the Office of Media Relations.
  6. Photography While the college does not have a photographer on staff, the Office of Media Relations is authorized to contract photographers for college departments as needed and at the expense of the requesting department. The completed Contract and Agreement Approval Form, available from the Office of Media Relations, along with a description of the event or photo session, should be submitted to the director at least two weeks prior to the date(s) the photos are scheduled to be taken.

How to Contact Us:

Office of Media Relations

Sheila Tenney, M.A.
Director of Media Relations
Atlanta Metropolitan State College
1630 Metropolitan Parkway, S.W.
Atlanta, Georgia 30310
Phone: 404-756-4012
Fax: 404-756-5619

Location: The Office of Media Relations is located on the 2nd Floor of the Library/Administration Building in Room 209.